Using a keyword bid tool that ignores the most important part of your campaign sets you up to lose money. The most important part of your campaign is not your bid or how far above the fold you are. The single most critical aspect of your campaign is the research you used to set that campaign up.

A keyword bid tool can be extremely useful for checking the content you generate for article marketing or web pages. The right density will insure that your content looks natural and useful to the search engines. Of course the best way to make your content natural is to write your content so it is interesting and easy to read for humans.

The best keyword bid tool will make sure you are building your marketing campaigns on efficient profit generating research. This type of research will reveal the most profitable low competition niches and will give you the information you need to dominate those niches and your competition. Research of the quality being discussed here will make the foundation of your campaign a scientific process that maximizes your efforts.

Your keyword bid tool probably will not tell you this but current experience suggests that keyword density should be approximately one to two percent. Some say less some say as much as five percent but the truth is no one really knows and search algorithms are too complex to break it down to a single optimization parameter.

While a keyword bid tool is useful for optimizing your content there is a highly critical optimization parameter that we have overlooked up to this point. Think about what happens to a structure built on a weak foundation. In the best case such a structure has problems and in the worst cases you have a complete failure of the structure and expensive repairs follow.

Your keyword bid tool will not give you the information you need to dominate your competition and your marketing niche. It will just give you a bland percentage based on a simple calculation. Keyword density is simply the total number of times your keyword phrase appears in your text divided by the total number of words on that page.

A high performance keyword bid tool is the last thing that all of the experts and gurus want you to have. They know if you have a quality research tool and gain the knowledge to use it that you will become real competition to them.

When you select a keyword bid tool make sure to look for the time saving features that leverage your time and look for the profit building features that guide you to the right niche and keyword the first time every time. Don’t be afraid to spend a little cash as a good keyword tool will cost you at least $100. But like most quality tools it will pay for itself in time savings and profit generation every time you use it.

Stop fumbling around in the dark hoping to stumble into some keywords and a niche that actually make money. Get the right keyword bid tool and your keyword research and niche prospecting will become super efficient and profitable.